All articles

Dofollow vs Nofollow Links: What's the Difference?

4 min read

The difference

A dofollow link passes ranking value to your site. A nofollow link tells search engines not to pass that value, though it can still send visitors.

Do you need nofollow links?

Yes, in moderation. A natural backlink profile includes a mix. Only dofollow links can look manipulated.

Where to focus

Put most of your budget into dofollow links from relevant, high-traffic sites — that's what moves rankings. Every Blogrit placement includes a permanent dofollow link.

Want a link plan for your own site?

Get a Free SEO Brief